You don’t have to spend money on expensive ads and premium placements to drive the success of your online listings. You’ve got something even more impactful – a vehicle description. This is your opportunity to tell your vehicle’s story and win over your customers. Make your first impression count. With CARFAX® Used Car Listings, we allow buyers to find cars based on the criteria they care most about, including vehicle history. Highlight in your descriptions some of the vehicle history details each unit in your inventory has that customers want most, such as Carfax 1-Owner, service records and no reported accidents.
Discover how to make your listings stand out with vibrant and compelling vehicle descriptions with these tips:
- Make an outline. Sometimes it’s easier to write if you have a list of what you want to say.
- Write a first draft fast. If you’re having trouble, just start writing and don’t worry about whether it’s good or bad. You can (and should) always go back and edit.
- Think of your audience. Imagine who the buyer might be for that specific car and write your headline and description specifically for that customer.
Learn more about how to write a vehicle description that sells by clicking here for all the tips. To start listing your inventory on CARFAX Used Car Listings, sign up today by calling 888–788‑7715.