Editor’s Notebook: What Autobytel’s Acquisition of Dealix Means to Remarketing

By Jon LeSage, Edi­tor, Used Car Mar­ket Reports

Here’s a few sig­nif­i­cant remar­ket­ing news devel­op­ments dur­ing the past week:

  • Autobytel’s $25 mil­lion acqui­si­tion of its com­peti­tor Deal­ix will bring more used-car leads to Auto­by­tel, a seg­ment that Deal­ix had been ahead of Auto­by­tel on. Dealix’s large con­sumer-fac­ing site has been UsedCars.com. Over­all, the most sub­stan­tive ben­e­fits to the deal­er clients of both com­pa­nies is enhanced ana­lyt­ics, con­sumer acqui­si­tion strate­gies, and prod­uct devel­op­ment teams. The acqui­si­tion adds approx­i­mate­ly 600 retail new deal­ers and 300 retail used deal­ers to the Auto­by­tel net­work, for a com­bined total of approx­i­mate­ly 4,954 deal­ers.
  • ADESA sub­sidiary AutoVIN has acquired DataS­can Field Ser­vices, a vehi­cle inspec­tion busi­ness. DataS­can taps into its inter­net-based tech­nol­o­gy to serve automak­ers, finan­cial insti­tu­tions, leas­ing com­pa­nies, and war­ran­ty com­pa­nies with its vehi­cle inspec­tion ser­vices. ADESA is excit­ed to bring in 500 new employ­ees to the KAR group of com­pa­nies and to pro­vide an improved prod­uct to its cus­tomers.
  • Greater Rock­ford Auto Auc­tion has become a mem­ber of ServNet. That expands ServNet’s reach into Illi­nois. The Clark fam­i­ly, which found­ed Greater Rock­ford, is now in its third gen­er­a­tion of own­er­ship. The fam­i­ly, which has oper­at­ed the auc­tion more than 40 years, is high­ly regard and known through­out the region for ded­i­ca­tion to cus­tomers and brings an even stronger pres­ence in one of the country’s lead­ing auto­mo­tive mar­kets, said ServNet Pres­i­dent Pat­ty Stan­ley. Greater Rock­ford offers six lanes, recon ser­vices, on-site mechan­i­cal ser­vices, inspec­tion, trans­porta­tion, simul­cast, and an in-house floor plan pro­gram.




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