If you watch this new video presentation from CARFAX, you’ll see some fascinating figures about car shopper behavior. For one, shoppers are averaging 11–13 hours researching vehicles online. At the very end of the process, shoppers pull the CARFAX® Vehicle History Report™ and find out that car they’re interested in buying has a history they don’t want or like. They have to start the entire process over again – but not if they have vehicle history built into their shopping process from the very beginning.
CARFAX® Used Car Listings streamline and simplify that process for car shoppers and for dealers in two ways. It creates a better shopper experience and connects a greater number of qualified, ready-to-buy customers with CARFAX Advantage® Dealers.
Consumers like the unique experience of car shopping on CARFAX Used Car Listings for several reasons. First, the clean look and feel of the site and having 12 opportunities to connect with a dealer from the Vehicle Display and Search Results pages. Shoppers also can look at an unlimited number of vehicle photos posted by the dealer and get free CARFAX Reports with every car, giving them the information and confidence they’ve been looking for all along. Car shoppers aren’t being distracted by pop-up ads, but are easily transitioned directly to dealer websites instead.
To help sell more cars, here are some of the features that CARFAX Advantage Dealers get by putting their cars on CARFAX Used Car Listings. Things like:
- No ads on the site distracting shoppers from your inventory
- Zero new car competition, as CARFAX.com features used cars only
- Direct links that put used car buyers on your website
- Link to CARFAX® Vehicle History Reports™ that you run
- Multiple ways to contact your dealership
- Detailed monthly reports
- Vehicle price and description with unlimited photos
To get your inventory up on CARFAX Used Car Listings today, call 888–788‑7715.