Carfax Service Network Expanding to Bring More Growth Opportunities for Service Shops

Car­fax announced an expan­sion of the Car­fax Ser­vice Net­work to bet­ter con­nect deal­ers and after­mar­ket ser­vice loca­tions with car own­ers seek­ing par­tic­i­pat­ing deal­ers and after­mar­ket ser­vice loca­tions. For the near­ly one mil­lion car own­ers using using the myCar­fax app, they can more eas­i­ly find ser­vice shops par­tic­i­pat­ing in the no-cost vehi­cle main­te­nance pro­gram. As part of the expan­sion, each par­tic­i­pat­ing deal­er­ship and after­mar­ket ser­vice loca­tion now is known as a ‘myCar­fax Ser­vice Shop’, mak­ing them more rec­og­niz­able to poten­tial cus­tomers.

Par­tic­i­pat­ing shops are also get­ting addi­tion­al ben­e­fits through ongo­ing enhance­ments to the myCar­fax mobile app that help increase new ser­vice busi­ness and improve cus­tomer reten­tion. “This is a huge leap for­ward that deliv­ers even more val­ue to our mem­ber shops,” said Vern Poyn­er, gen­er­al man­ag­er at Car­fax. “Expand­ing Car­fax Ser­vice Net­work is a direct result of the suc­cess we’ve had con­nect­ing myCar­fax users with trust­ed ser­vice loca­tions in their area. More con­nec­tions mean more busi­ness and more sat­is­fied cus­tomers.”

As part of expan­sion, there are approx­i­mate­ly 33,500 par­tic­i­pat­ing ser­vice loca­tions that are becom­ing myCAR­FAX Ser­vice Shops. Of those, more than 12,000 are deal­er­ships – and that num­ber con­tin­ues to grow.

There are many unique ben­e­fits to becom­ing a myCAR­FAX Ser­vice Shop – from help­ing you increase ser­vice rev­enue to mak­ing it eas­i­er for cus­tomers to find your shop fast. Oth­er ben­e­fits include:

  • Ser­vice alerts from CARFAX remind cus­tomers to return to your shop at each ser­vice inter­val.
  • Get­ting fea­tured through­out the myCAR­FAX app, used by one near­ly mil­lion car own­ers.
  • Being list­ed as your cus­tomers’ favorite shop by sign­ing them up for myCar­fax and help­ing them down­load the app.
  • Your shop receives a FREE list­ing in the NEW CARFAX Ser­vice Loca­tor, where car own­ers look­ing for rou­tine ser­vice, pre­ven­ta­tive main­te­nance, recall repairs and more can quick­ly locate your shop.
  • Par­tic­i­pat­ing deal­er­ships will receive new myCAR­FAX-brand­ed point of sale mate­ri­als for dis­play in their shop or ser­vice bays free of charge, which con­tin­ues to build con­sumer trust.
  • Your ser­vice shop is pro­mot­ed on the CARFAX Vehi­cle His­to­ry Report.

“We love all the ben­e­fits we get from our mem­ber­ship,” said Dave Toole, own­er of Toole’s Garage in San Car­los, Calif. “The myCar­fax ser­vice is grow­ing so quick­ly that ensur­ing our shop is includ­ed is vital, and has proven effec­tive. We’re reach­ing and retain­ing more cus­tomers who are con­fi­dent in us and the expert work of our tech­ni­cians. And, at no cost to us, the price sure is right.”

To become a myCAR­FAX Ser­vice shop, call 888.655.5362.

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