“A very intelligent consumer can walk in the door,” say Cary Donovan, vice president and director of used vehicle operations at Sam Swope Auto Group in Louisville, Ky……..
“Documentation is the new negotiator” for working well with today’s car shoppers, he said. “All we have to do is have our associates document and reiterate what the consumer already knows,” he said. Read how Sam Swope Auto Group uses vehicle history reports to make that work…………
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