Google’s Automotive Takeover Strategy

Google’s got a plan to take over your car and promis­es to make dri­ving a lot more pleas­ant. But it brings even big­ger ben­e­fits to Google.

Android Auto, revealed at the tech giant’s I/O con­fer­ence in June, will let you plug your Android phone into your car, mak­ing the screen in your dash­board a big phone inter­face, one that’s opti­mized for dri­ving. You’ll be able to find your way with Google Maps, stream music from Spo­ti­fy, and send and receive texts while dri­ving, among oth­er things. Of course it’s got voice con­trol so you can do all of this with­out tak­ing your hands off the wheel.

The tech­nol­o­gy, which we’ll start see­ing in cars by the end of the year, will be far bet­ter than any­thing offered by automak­ers, but then, the stuff offered by automak­ers couldn’t get any worse. It will offer a seam­less tran­si­tion from using our phones to dri­ving our cars. We’ve already seen 28 automak­ers sign on, includ­ing Audi, Chevro­let, Ford, Hon­da, Hyundai, Kia, Nis­san, Vol­vo, and VW.

READ MORE in Wired’s Autopia

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