NADA Perspective Sheds More Light on Luxury Vehicle Retention

Jonathan Banks
Exec­u­tive Auto­mo­tive Ana­lyst
NADA Used Car Guide

As the US econ­o­my has under­gone its fifth year of recov­ery, it’s been inter­est­ing to observe how lux­u­ry vehi­cles have changed over time – dur­ing a time when per­ceived val­ue has gained in impor­tance. Lux­u­ry vehi­cles are per­ceived to be worth the cost. Between 2009 and 2013, total light vehi­cle sales in the Unit­ed States increased by over 49%; when exclud­ing main­stream vehi­cle deliv­er­ies, we see that lux­u­ry sales increased by over 62%.

Check out the lat­est NADA Per­spec­tive report on lux­u­ry vehi­cles

On Lux­u­ry Car Side, Com­pact Cars Have Seen Best Per­for­mance:
With 48.8% of reten­tion at three-years old and 4.96% share of new vehi­cle sales com­pared to 2.85% for all oth­er lux­u­ry car seg­ments com­bined.

Heavy Demand for Used Lux­u­ry CUVs Bring­ing High­est Reten­tion in Lux­u­ry:
Lux­u­ry CUVs also had great­est mar­ket share at 4.3% ver­sus 0.66% for lux­u­ry SUVs.

Lux­u­ry Com­pact and Mid-Size Car Sup­ply Will See Much Growth in 2014–15:
Used inven­to­ry is expect­ed to rise by 23% and 21%, respec­tive­ly, while falling by 2% for lux­u­ry large cars.



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