One of Every 8 Vehicles Sold in 2013 Was a Pickup Truck

Source: Autobytel Release & Infographics

Speed Read:

Auto­by­tel just released action­able truck shop­ping and buy­ing data–and com­men­tary on the road ahead for the pop­u­lar pick­up truck seg­ment.

Approx­i­mate­ly 90% of trucks sold in 2013 were built by Chrysler, Ford, and Gen­er­al Motors.

Note Trends for Deal­ers Sell­ing Pick­up Trucks:

  • Full-size pick­up trucks impor­tant to over­all health of OEMs
  • 53% of new truck inten­ders bought the same brand truck
  • Toy­ota had high­est com­mit­ted per­cent­age of inten­ders at 76%;
  • Ford had sec­ond high­est com­mit­ted at 57%;
  • Nis­san had the third high­est at 55%. inten­ders
  • 39% of new truck inten­ders end­ed up buy­ing a used truck.
  • Toy­ota god most traf­fic on Auto­by­tel site; Traf­fic up 75%
  • But Chevro­let\, Ford, and Chrysler make up 90% of truck sales

To read the full arti­cle, includ­ing com­men­tary about the mid­size truck seg­ment, lux­u­ry-ori­ent­ed trim lev­els, fuel econ­o­my infor­ma­tion, and truck mar­ket per­spec­tive for the years ahead, vis­it http://www.autobytel.com/trucks/car-buying-guides/pickup-truck-trends-reflect-innovation-upheaval-in-competitive-segment-123233/.

To view the info­graph­ic, vis­it http://www.autobytel.com/car-blog/infographic-2014-autobytel-data-reveals-trucks-in-competitive-segment-123333/.

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