AIN Media’s Editorial Positioning of this timely LED lighting content: It is apparent and almost obvious that by improving the light on the frontline and in the showroom that the displayed vehicles will look better and take on a whole new appearance. Further, the cost saving and the outright contribution to the sales of vehicles are the most immediate reason for making the consideration of LED lighting a top priorty for your dealership in 2014.
Here is more of Sean’s article that warrants your read and action:
LED Lighting Innovations Enable Greater Front Line Illumination for Auto Retailers
Gaining the Color Quality from Lighting: A little more than a year ago, Cree unveiled the Cree Edge High Output (HO) LED luminaire, a breakthrough in exterior retail lighting that significantly reduces energy usage compared to metal halide fixtures while delivering more focused light. With the introduction of the new Cree Edge HO TrueWhiteluminaire, dealerships get remarkable color quality while achieving significant energy and maintenance savings, helping to improve the bottom line.
Lighting Can Be an Emotional Experience: Selling merchandise (cars) is about more than just stocking products for customers. For patrons, it’s a highly visual and sometimes emotional experience. Utilizing Cree’s Automotive FrontlineOptic technology, the Cree Edge HO TrueWhite luminaire precisely delivers light on the front row of a car dealership’s inventory, improving the appearance of the property’s highest-profile area and enabling auto dealers to use one Cree Edge luminaire to replace multiple metal halide fixtures typically needed on each pole to properly illuminate the front line.
It’s About That 40%: Compared to metal halide fixtures that can lose up to 40% of their initial light output after just one year of operation, the Cree Edge HO TrueWhite luminaire delivers both consistent light output and superior color quality while using 70 percent less energy.