AutoTrader Sees Highest Number for Trade-In Marketplace in July

AutoTrader.com - August 16, 2013

In July, con­sumers gen­er­at­ed over 257,000 instant trade-in offers through AutoTrader.com’s Trade-In Mar­ket­place™; this was the high­est num­ber of offers gen­er­at­ed in a sin­gle month and a 12.5% increase year-over-year, the com­pa­ny said. Key dri­vers of the growth in offers include increased site traf­fic to AutoTrader.com and nat­ur­al con­sumer demand. To date, over 6.5 mil­lion offers have been gen­er­at­ed through the Trade-In Mar­ket­place. Car shop­pers are turn­ing to trade-ins at high­er lev­els, and that’s been dri­ven by dou­ble-dig­it gains in June and July for new vehi­cles, said Juan Flo­res, direc­tor of oper­a­tions for the Trade-In Mar­ket­place at AutoTrader.com.

Tags:


0 Comments

    Leave a Reply

    Your email address will not be published. Required field are marked *.