Customers cite fewer problems with their original equipment (OE) tires, except for the run-flat tires review in the 2013 U.S. Original Equipment Tire Satisfaction Study.
Find out where customers hit a bump when it comes to run-flat tires.
A major reason that automakers are equipping vehicles—mainly luxury and performance sports segment vehicles—with run-flat tires and low-rolling resistance tires is that they are trying to find ways to meet tougher Corporate Average Fuel Economy (CAFE) standards.
In our latest study findings, which are based on responses from more than 30,835 new-vehicle owners after two years of their ownership experience, customers with run-flat tires are much more likely to replace their tires as are customers with standard tires. Nearly one-third (31%) of customers whose vehicles are equipped with run-flat tires have needed to replace at least one tire in comparison to only 19% of those customers whose vehicles are equipped with standard tires.