The Mercedes-Benz A-Class is doing very well – it just took the prestigious “Gelber Engel 2013” (Yellow Angel 2013) award by the German auto club, ADAC. German consumers look to the award as a sort of seal of approval by the auto club, and it takes into account price-performance ratio, functionality, efficiency, safety, and eco-friendliness. About 300,000 readers of ADAC’s Motorwelt magazine and users of the club’s website took part in the vote.
Here’s three key factors that placed the A-Class at the top of the list with German consumers…
Safety: The new A-Class ranks very with safety testing from Euro NCAP for all-around protection during front, rear, or side collisions. Mercedes went beyond these tests and increased the testing standards beyond what’s required in the US, Europe, and Asia. Mercedes conducts its own extremely stringent crash tests, including roll-over and roof-drop tests.
Pricing: About 90,000 orders have already been received for the car and with a starting price below $30,000. Prices in Germany start from $29,340 for the A 180 BlueEfficiency and comes packed with luxury and safety features. The A-Class is a new entry in the growing luxury compact segment and is competing with the BMW 1-Series and the Audi A3.
Features and Options: The base model A-Class has a wide selection of features – Audio 5 USB, Headlamp Assist, and a 12-button multifunction steering wheel. Optional features on more expensive models include Intelligent Light System, Drive Kit Plus for the iPhone provides access to the Digital Drive Style app. Other notable features include the advanced navigation solution from Garmin, with internet-based, real-time traffic information, online POI searches including Street View, and 3D map display.