CPO Sales Become Part of NADA Used Car Guide Data

Cer­ti­fied pre-owned sales con­tin­ue adding to their record sales months – it was the strongest August ever for the CPO mar­ket, accord­ing to Auto­da­ta Corp. For the NADA Used Car Guide, it’s become siz­able and sig­nif­i­cant enough to add this data for every qual­i­fied vehi­cle to its month­ly print­ed and elec­tron­ic edi­tions.

NADA esti­mates the CPO val­ue by ana­lyz­ing the sales records of both cer­ti­fied and non-cer­ti­fied vehi­cles. The analy­sis of the data is based on key dri­vers, such as vehi­cle age, indi­vid­ual CPO pro­gram require­ments of mul­ti-point inspec­tions, depre­ci­a­tion rates, war­ran­ty exten­sion, age and mileage.

CPO sales make for a larg­er per­cent­age of retail sales of late-mod­el used vehi­cles than ever before. Accord­ing to the NADA Used Car Guide, man­u­fac­tur­er CPO pro­grams add val­ue to a vehi­cle since manda­to­ry inspec­tion and extend­ed war­ranties reduce the risk for used-vehi­cle buy­ers.

“NADA’s CPO val­ues will pro­vide lenders with under­writ­ing guid­ance for con­sumer loans asso­ci­at­ed with the grow­ing num­ber of used vehi­cles sold through man­u­fac­tur­er CPO pro­grams,” said Mike Stan­ton, vice pres­i­dent and chief oper­at­ing offi­cer of the NADA Used Car Guide.



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