GM Bets on Midsize Pickup Appeal

The Detroit Bureau - May 21, 2012

Gen­er­al Motors will begin con­struc­tion of a $380 mil­lion plant expan­sion in its Wentzville facil­i­ty out­side St Louis to accom­mo­date pro­duc­tion of the new­ly-designed Chevro­let Col­orado mid­size pick­up, a ver­sion of a truck already in pro­duc­tion in Thai­land. GM is gam­bling that sales for small­er pick­up trucks will grow – unlike Ford that stopped pro­duc­tion of its Ranger, a small pick­up.

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