Chrysler Joins GM, Ford In Cutting Rental Sales

Andy Taylor

The Chrysler Group has joined the oth­er Detroit automak­ers in announc­ing a cut­back in sales to dai­ly rental com­pa­nies. This attempt by the Big-3 to adjust pro­duc­tion and sup­port their resid­ual val­ues will force the rental com­pa­nies to look to Asian man­u­fac­tur­ers to find oth­er sources of cars.