About Me
Jon LeSageLONG BEACH, CA
Jon LeSage is Automotive Editor, Green Initiatives at Automotive Digest. He writes for and edits online newsletter Automotive Digest Weekly Green, which goes out to the auto industry and green vehicle shoppers, daily blog Green Machine Digest and Facebook and Twitter pages.
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Category Archives: Green cars
North American International Auto Show from a Green Perspective
Fuel-efficient technologies are the star of the show Major automotive suppliers are displaying fuel economy technology to assist automakers make the steep climb into federal fuel economy standards and to reach consumers with growing interest in fuel efficient vehicles. Suppliers … Continue reading
My green ride and drive at LA Auto Show similar to being a little boy going to Disneyland
Last week Thursday at the LA Auto Show, I participated in the Green and Advanced Technology Ride & Drive. At a holiday part on Saturday night, a friend asked me what it was like and I said it reminded me of … Continue reading
Posted in electric vehicles, emissions, EVs, Green cars
Tagged algae, green ride and drive, honda accord, LA Auto Show, plug-in hybrid
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Lincoln Marketing Guru Taking on Ford Electrification Strategy
C.J. O’Donnell, Lincoln’s group marketing manager, will be taking on a lead marketing role for Ford’s green vehicle lineup. O’Donnell played a key role in reinventing the Lincoln division following the demise of the Mercury brand in early 2011, and … Continue reading
Posted in dealerships, electric vehicles, fuel efficiency, Green cars, hybrid, plug-in electric vehicle
Tagged C-Max Energi, hybrids, plug-in hybrid
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2013 Green Car of the Year Nominees Emphasize Efficiency over Distinction
While last year’s Green Car of the Year award seemed focused on which green vehicle technology would take the lead (compressed natural gas, electric vehicles, hybrid, or clean diesel), this year’s list emphasizes efficiency – and includes brands you might … Continue reading
Automotive Digest Green Editor Jon LeSage Interviewed on AV Clean Cities Radio
The finalized 54.5 mpg federal fuel economy standards, hydraulic fracturing (“fracking”) and how it may impact natural gas-powered transportation, and how consumers have been making green vehicle purchase choices were among the topics discussed by Curtis Martin, Program Coordinator for … Continue reading
How auto aftermarket and remanufacturing tells the green story
By Gary McCoy, PR Director, The Marx Group Everybody talks about being “green” in their business practices and consumers often say they want to buy “green” products. But the disparity between talk and action is often wide. A McKinsey Quarterly … Continue reading
Posted in Green cars, Green marketing, sustainability
Tagged green cars, green marketing, sustainability
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Check out July edition of Green Auto Market
If you’re interested in receiving the free July edition of Green Auto Market, The Business of Green Cars, Fuels & Technologies, send me an email – jlesage@jonlesage.com. In this issue, you can read about: AV Clean Cities Radio – a … Continue reading
Extended Version of Green Auto Market Available Now, with Lots of Cool Stuff
For those interested in learning more about electric vehicles, hybrids, and alternative fuel vehicles, it’s easy to find a wave of media coverage, especially when new cars are unveiled at major auto shows. But what about the market forces shaping … Continue reading
Posted in alternative fuel, Biofuels, charging stations, clean transportation, dealerships, electric vehicles, EVs, fleet managers, Fuel cell vehicles, gasoline prices, Green Auto Market, Green cars, Green marketing, Green technology, green transportation, green vehicles, hybrid, hydrogen fuel cell vehicles, Lithium ion batteries, MPG, natural gas vehicles, plug-in electric vehicle, Range anxiety, Renewable energy, Resale values, smart transportation, sustainability, used car values
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What You Should Know About Dealers Marketing Green Machines
For OEMs, conversion companies, and infrastructure builders bringing electric vehicles, hybrids, and alternative fuel vehicles to market, there are a few things to know about auto dealers. Dealers are playing a critical role in making all of this come together, … Continue reading
Posted in alternative fuel, charging stations, Connectivity, dealerships, electric vehicles, EVs, fleet managers, Fuel cell vehicles, gasoline prices, Green Automotive Digest, Green cars, Green Machine Digest, Green marketing, green transportation, green vehicles, hybrid, hydrogen fuel cell vehicles, natural gas vehicles, plug-in electric vehicle, Range anxiety, Resale values, Social media, telematics, used car values
Tagged dealers, dealerships, electric vehicles, EVs, green car marketing, hybrids
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Don’t Let Dropping Gas Prices Decide Fate of Green Machines
Have you noticed that gasoline prices have been declining lately, and that it’s now summertime, when gas prices can spike up? Gas prices are dropping below $3 a gallon in a few markets. When you hear experts like Chevy Volt … Continue reading
Posted in air pollution, alternative fuel, charging stations, clean transportation, climate change, Connectivity, dealerships, electric vehicles, emissions, energy security, EVs, gasoline prices, Green Automotive Digest, Green cars, Green marketing, Green technology, smart transportation, sustainability, telematics
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