Category Archives: automotive sales

Big Data Channeling Qualified Car Buyers Out of Sales Funnel into Dealerships

Situation One: The traditional Automotive Sales Funnel now is either a tube, a straw, a python, or cocktail shaker (these are most recent designations by industry gurus). The More Serious Situation:  A staggering amount of information & data about potential … Continue reading

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Sound Really Informed & Blow People Away With How Smart You Are

Fracking in California: Energy companies  should be made to disclose the formula of fracking chemicals & stop claiming  it is a trade secret. 2.  Cyber Security- Split reveals Big Tech vs. Grass Roots Group with the House bill pondering. 3. … Continue reading

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Auto Dealer Principals &/or OEMS: Hire Ron Johnson Immediately

Situation:  Ron Johnson who built and made Mac stores the premier hard goods sales outlets in America was recent fired by the old thinking traditional retailer, J C Penney. Significance: Johnson attempted to mimic the same type of atmosphere & … Continue reading

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Used Car Valuation Controversy Looms: Guide Books Challenged by Retail Sales Data

Potentially Controversial Situation Causing Stress & Confrontation: Move over Used Car Guide Books, here comes retail sales data seeking inclusion into the vehicle valuation process.  The successful utilization and dealer market penetration of the inventory management systems have provided dealer … Continue reading

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Is Consumer Reports the “Best or the Worst” Source of New Vehicle Ratings?

Situation:  Every year the April issue of Consumer Reports comes out with “The Best and Worst of  New Cars “— this year for the 2013 Models. This aging & non-profit testing and research organization does “tests” on dozens and dozens … Continue reading

Posted in Automotive advertising, Automotive News and Trends, automotive sales, Lifestyle, Media, Technology | Tagged , , , , , | 1 Comment

Something is Just Not Right about the Recent Toyota Law Suits and Settlements

Situation:  Toyota has proposed to pay over $1 billion to settle dozens of lawsuits for supposed accidents and deaths caused by unintended acceleration and other safety defects. What seems wrong or inappropriate about the whole tragic series of events with … Continue reading

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12 Automotive Sales and Marketing Words That Need to be Retired and Replaced

Situation:  Just came back from five days in Las Vegas at the DSES and J D Power and Associates Marketing Roundtable where we heard a lot of old and maybe outmoded words and phrases that need to be replaced by … Continue reading

Posted in Automotive advertising, automotive dealerships, Automotive News and Trends, automotive sales, Uncategorized | 1 Comment

Do Dealers Really Need Fancy Store Fronts or Just Tents?

The dealer situation:  Chrysler sales are UP 26 percent in August and their dealers are selling cars like never before from older facilities and upgraded stores in many cases. Their market share has gone up a full 2.2 points.  Dealer … Continue reading

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$1 of $4 Price of Gas Caused by Speculative Commodity Market with Little Oversight?

Situation one: Many are saying that financial industry speculators have taken over the oil commodity market hat banks and public and company pension funds are responsible for as much as $1 of the price of gasoline. And these oil futures … Continue reading

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Can Ford “A-Ford” to Pay Any CEO $29.5M a Year? – Did Mullaly Really Turn Ford Around?

Situation: Alan Mullaly was “awarded” a compensation package of nearly $30 M in 2011; Ford stock sold at $12.48 last week, and Mullaly has options to buy up to $22M worth of Ford stock. He was the highest paid CEO … Continue reading

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