Toyota in the Nvidia Chips- Huang’s Big Bang 2.5 hr. Video Will Blow Your Mind, Future, & Tires

The Situation:

Nvidia annual GTC Conference was held this week.

It is apparent: Nvidia is bringing a new technology to auto & World.

Microsoft, Intel, Google, Apple and now Toyota are changing auto business models.

GPU Computing, Deep Learning, and computers automating computers are here.

Nvidia GTC Conference is a career changing experience – See this video

The Significance:

If you’re interested in the following topics, do tune in:

• Intelligent Video Analytics
• Intelligent Machines and IoT
• Self-Driving Cars
• Virtual Reality and Augmented Reality
• Data Center and Cloud Computing
• Deep Learning and AI

THEN you gotta sit for as long as you can, watch in wonder, & take notes about what you got to know soon.

News You Need to Know

Leads from Lead Leader Lead to Car Sales: 5% of All 2016 Light Vehicles Retail Sales Came from One Online Automotive Service plus 2% of UC Sales for 1.5 M Total Sales

The Situation or Impact of Auto Sales Leads from LeadGen Provider:

Consumers leads thru Autobytel resulted in est 748,404 of all light retail new cars sold from Jan-Dec 2016.
Est 837,430 (over 2%) of all light vehicle retail used cars sold.
Est over 1.5M light vehicle retail sales were attributable to consumers leads through Autobytel network.

Significance of Online LeadGen Services

Autobytel continues to be main driver of new & UC sales.
Hi Quality leads drive Web site traffic to dealers.
AutoWeb's Traffic solution model capturing in-market consumers

To see and access the total impact of Autobytel's contribution to total 2016 U.S. car sales, click and ingest.

Having Safe Text with Your Customers: Sales Scoring Depends on Consumer Ability to Text Your Dealership

Situation: What can you do to max text leads?

First: You got to have a solid mobile strategy.
Then Think: Mobile, Call-to-Action, & How to Max texts from customers

Significance: What Steps do you need to get this done?

Add a Call to Action for texting in all your marketing initiative.
Then: Make sure these FOUR easy steps for adding call-to-action to all of the communications and marketing in your dealership.

Result: You are offering customers an easy, first line of communications to reach your dealership

Click & Find Four Easy steps to gain more mobile sourced customers _______________________________________________________________________________

Get & Be Smarter: Start Listening to Most Popular Marketplace Radio Show on NPR Every Day In Car/Headset


Marketplace is for business listeners not Public Radio devotees
Nearly 15M listeners on 750 NPR stations daily from LA
Commuters in traffic use voice activated Internet connection.

SIGNIFICANCE--Why You should listen:

Expanding to be source for economic information for consumers.
Now launching new show “Make Me Smart With Kai and Molly”.
Expanding staff to produce new program, more podcasts & revenue
Annual revenue now is about $18 M from sponsors & carriage fees.

Find out why 15M People are on NPR listening to Kai Ryssdal's Marketplace every day.
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Industry People

John Tews Vice PresidentThe Millerschin Group - 12/31/1969

John Tews Joins The Millerschin Group

Prominent auto iIndustry public relations executive, John Tews, has joined The Millerschin Group (TMG) as a vice president. Tews will work with TMG’s seasoned team of public relations professionals to help maintain the firm’s reputation of award-winning customer service and account management and to support their global and strategic communications.

TMG president Erin Millerschin said about John joining Millerschin:

“He’s a PR professional with a proven record of success in all facets of communications.  His experience and leadership are tremendous assets for our client teams, particularly in the transportation, alternative energy, and life sciences industries.”

  Prior to joining TMG, Tews spent more than 16 years in corporate communications at J.D. Power and Associates in Troy, Mich. He also served as a public affairs officer in the United States Air Force and as a journalist at The Saginaw News.

TMG is a multi-faceted communications company that provides clients with quality, personalized service.“ with a diverse global client base.

  The Millerschin Group is a full-service public relations and marketing communications firm headquartered in Auburn Hills, Mich. that provides public relations counsel to a broad range of clients in transportation, industrial, energy, life sciences and entertainment market segments
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Weekly Industry News Poll

Should Ford Stop Making Cars in Mexico ?

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Disruptors: Startup News

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How-To By The Experts

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Test Drives

2016 Lexus ES

2016 Lexus ES
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