“I’ll be back” is the phrase every Schwarzenegger fan loves to hear. But when it comes to car sales, nobody likes a be-back. A, they’re probably not coming back and B, they’ll most likely end up buying from someone else. The challenge is turning the same “wannabe be-backs” into “wannabuy from you” customers, and the solution actually may start with your online listings. In addition to your website, put your inventory on third-party sites online shoppers trust – like Carfax® Used Car Listings – that help them easily find the cars they want and avoid the ones they don’t. Giving people valuable information they need about your inventory up front and lots of ways to connect with your dealership helps attract more down-funnel customers.
“We feel the leads from Carfax are immediate. Normally within the next day (after contact), they’re in the vehicle, driving the vehicle taking it home,” says David Costa, used car manager for Krause Toyota in Breiningsville, Pa. “The return on investment with Carfax is higher than probably any other site out there, only because they’re ready to buy.”
Let someone else deal with the be-backs while you sell to ready-to-buy customers. Carfax Used Car Listings delivers these benefits and more to Carfax Advantage® dealers. Get your inventory up on Carfax Used Car Listings today by calling 888–788‑7715.