New Vehicle Incentives – August 2014

Guidelines - September 11, 2014

Article Summary
  • Spend­ing on new vehi­cle incen­tives con­tin­ued upward climb since April 2014
  • For 2nd con­sec­u­tive month, growth was in dou­ble-dig­its – 18% high­er than year ago
  • Total incen­tive spend­ing year-to-date in August was 7% high­er than it was last year
Significance of the Data
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