Bike riding in California

California a Testing Ground for Where Automakers are Heading

Article Summary

For­tune Mag­a­zine writer Michal Lev-Ram has a few things in com­mon with high-rank­ing exec­u­tives at Ford, Daim­ler, and BMW.

Each of them see a huge par­a­digm shift com­ing up as vehi­cle man­u­fac­tur­ers trans­form into what Ford Exec­u­tive Chair­man Bill Ford calls “per­son­al-mobil­i­ty com­pa­nies.” Chang­ing demo­graph­ics in cities, automak­ers set­ting up shop in Sil­i­con Val­ley, increas­ing usage in bik­ing and pub­lic trans­porta­tion, and growth in rideshar­ing ser­vices like Uber, are a few trends to watch.…………..

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