2014 NADA Dealership Workforce Study

Par­tic­i­pat­ing is as easy as 1–2-3!

Only NADA and ATD mem­bers are eli­gi­ble to par­tic­i­pate.

There is no cost to par­tic­i­pate in the 2014 NADA Deal­er­ship Work­force Study.

Par­tic­i­pa­tion is the only way for you to receive:

  • Deal­er­ship-spe­cif­ic Basic Report (com­pli­men­ta­ry)
  • Com­pre­hen­sive Indus­try Report (com­pli­men­ta­ry)
  • Enhanced Report with fran­chise-spe­cif­ic mar­ket data (nom­i­nal upgrade fee)
  • Enhanced Report/Search Tool Bun­dle (dis­count­ed upgrade fee)

Ben­e­fits include:

  • Annu­al deal­er-spe­cif­ic com­par­i­son reports for 60 deal­er­ship job posi­tions
  • Expand­ed mar­ket area infor­ma­tion includes turnover, reten­tion, and oth­er key work­force met­rics
  • Stream­lined data col­lec­tion process includes sur­vey and pay­roll file upload

Par­tic­i­pate now—participation win­dow ends April 30, 2014

Ques­tions? Email WorkforceStudy@nada.org or call 800.557.6232 .



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