New-vehiÂcle sales are expectÂed to hit a total of 1.19 milÂlion units, and an estiÂmatÂed 15.3 milÂlion seaÂsonÂalÂly adjustÂed annuÂal rate (SAAR), accordÂing to KelÂley Blue Book
While a 15.3 milÂlion SAAR is flat comÂpared to FebÂruÂary 2013, it marks the sixÂteenth month in a row above 15 milÂlion.
â€śFor the secÂond conÂsecÂuÂtive month, winÂter storms and unusuÂalÂly cold weathÂer in many parts of the counÂtry are expectÂed to negÂaÂtiveÂly impact sales,â€ť said Alec GutierÂrez, senior anaÂlyst for KelÂley Blue Book. â€śHowÂevÂer, it is likeÂly these purÂchasÂes have only been delayed and many lost sales will be recordÂed in March or April.â€ť
Key HighÂlights for EstiÂmatÂed FebÂruÂary 2014 Sales ForeÂcast:
- In FebÂruÂary, new light-vehiÂcle sales, includÂing fleet, are expectÂed to hit 1,190,000 units, down 0.2 perÂcent from FebÂruÂary 2013 and up 17.8 perÂcent from JanÂuÂary 2014.
- The seaÂsonÂalÂly adjustÂed annuÂal rate for FebÂruÂary 2014 is estiÂmatÂed to be 15.3 milÂlion, up from 15.2 milÂlion in JanÂuÂary 2014 and even comÂpared to FebÂruÂary 2013.
- Retail sales are expectÂed to account for 80 perÂcent of volÂume in FebÂruÂary 2014.
- Chrysler is expectÂed to post posÂiÂtive numÂbers due to strong sales among its Jeep and Ram prodÂucts, which were up 38 and 24 perÂcent, respecÂtiveÂly, in JanÂuÂary 2014.
- NisÂsan also is expectÂed to come out on top with the largest perÂcentÂage gain of all major manÂuÂfacÂturÂers.
- ComÂpact crossovers conÂtinÂue to outÂpace the rest of the indusÂtry.