Certified Dealers Gain New Panel for Managing Consumer Reviews

reputation

With its unparalleled volume of dealer reviews approaching 1.2 million, 26 percent of all franchised dealers in the U.S. have embraced DealerRater and its award-winning Certified Dealer Program as a critical component of their online reputation management efforts.

The new and freshly designed Dealer Panel account management hub empowers dealers to make full use of the many robust tools of the Certified Dealer Program to strengthen their online brand, attract in-market shoppers and drive increased business.

Key highlights of the new Dealer Panel include the following:

• Dashboard Display – Upon login to the Dealer Panel, dealers are greeted with a new Dashboard display and streamlined navigation, making it easier than ever to utilize the suite of Certified Dealer Program tools available on the Dealer Panel.  The Dashboard provides a quick snapshot of the dealership’s latest reviews and ratings, as well as key employee review statistics, and offers new market pulse data in addition to DealerRater announcements and videos.

• New Market Pulse Feature – Certified Dealers can gauge their review count and overall rating/score on DealerRater in comparison to other local dealer competitors in their respective brand(s).

• Social Media Publishing Tools – Enhanced publishing tools offer Certified Dealers the capability to easily publish and share their DealerRater reviews as well as classified ads on Facebook.

• Videos – Certified Dealers have immediate access to a ever-expanding library of tutorials, best practice videos, as well as video case studies to help maximize the potential of the Certified Dealer Program.

“At DealerRater we are committed to providing our Certified Dealers with the very latest in technology and the best reputation management tools on the market,” said Chip Grueter, president at DealerRater. “With the new Dealer Panel we are now, more than ever, empowering dealers to make full use of the many robust tools of the Certified Dealer Program to strengthen their online brand, attract in-market shoppers and drive increased business.”

DealerRater will launch additional Dealer Panel enhancements and functionality in the coming months. In this future release, Certified Dealers can expect to see innovative reporting tools to monitor employees’ review-gathering performance and analyze competitive standings; a new message center for tracking review alerts, customer responses and leads; as well as a dealer profile progress tracker to help gauge full usage of the Program’s tools.

DealerRater is the world’s #1 online resource for anyone seeking trusted third-party information on automobile dealerships.   DealerRater features nearly 41,000 U.S. and Canadian car dealers, more than 1,000,000 consumer reviews and over 1 million cars for sale.  DealerRater attracts more than 9.5 million consumers every year who visit the site to search for car dealerships, read reviews, write their own descriptive reviews, and find car deals – all for free.

For more information, visit DealerRater.com.

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