Hyundai Motor America Reports Record April Sales

PR Newswire - May 1, 2013

April has always been a good month for Hyundai auto sales, but this one tops them all – set­ting an all-time record April for Hyundai Motor Amer­ica.

Read what top exec­u­tives John Kraf­cik and Dave Zuchows­ki have to say.

“April is always a tran­si­tion­al month going into our peak sell­ing sea­son and we were pleased with the strength that both the indus­try and our award-win­ning line­up of vehi­cles exhib­it­ed,” said Dave Zuchows­ki , exec­u­tive vice pres­i­dent of nation­al sales. “Through the first four months of this year, HMA has shat­tered its all-time vol­ume mark, and with strong eco­nom­ic sig­nals, improv­ing avail­abil­i­ty and a his­tor­i­cal­ly strong sell­ing sea­son direct­ly in front of us, we ful­ly expect to con­tin­ue this record-set­ting trend for the first six months of the year.”

Elantra sales for the month were 24,445 units, up 45 per­cent over last April and up 29 per­cent year-to-date. The all-new award-win­ning San­ta Fe, which is offer­ing fam­i­lies a fresh alter­na­tive in this high­ly com­pet­i­tive seg­ment, had sales of 6,940 units for the month, up 10 per­cent over April 2012 and 27 per­cent for the year.

“While we did a decent job match­ing pro­duc­tion lev­els with strong demand for Azera, Elantra and San­ta Fe, our U.S.-built Sonata inven­to­ries remain among the low­est in the seg­ment, and we con­tin­ue to work to meet demand for all vari­ants of our fast-turn­ing mid-size sedan,” said John Kraf­cik , pres­i­dent and CEO of Hyundai Motor Amer­i­ca.  “Our new Sonata Hybrid has been a focus mod­el for us though, and here we’ve been able to sup­port a 40 per­cent year-over-year sales increase with addi­tion­al pro­duc­tion and high con­sumer inter­est in our upgrad­ed hybrid pow­er­train with its indus­try-lead­ing Life­time Hybrid Bat­tery War­ran­ty.”

Gen­e­sis and Equ­us inven­to­ries remained extreme­ly tight due to mod­el year ramp up, with the fresh­ened 2014 Equ­us on its way to Hyundai show­rooms lat­er this month.



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