Brings Value Range Pricing to Automotive Dealers


Derek White had the right idea, a value-based car shop­ping site that helps bridge the gap in trust between price-sensitive shop­pers and auto deal­ers, is pick­ing up steam after hit­ting the mar­ket recently.

There’s no ques­tion that once you visit, you’ll find it’s not your typ­i­cal car clas­si­fieds site. What truly sets this bar­gain mecca apart from other sites is its pro­pri­etary Value Range Pric­ing®. This unique method for inter­pret­ing price, sur­faces thou­sands of vehi­cles in the used auto­mo­bile mar­ket that are at the end of the retail mar­ket­ing cycle. These vehi­cles are usu­ally marked down for a vari­ety of rea­sons, mostly due to the length of time the vehi­cle has sat on the dealer’s lot. Mar­ket prices are dis­played on an aes­thet­i­cally attrac­tive “dia­mond meter”, and in one glance, seri­ous buy­ers can quickly dis­cern if a par­tic­u­lar vehi­cle they’re research­ing is priced to sell.

Derek White’s vision for was to pro­vide con­sumers access to the best deals on pre-owned cars while facil­i­tat­ing a unique mar­ket­ing niche to assist deal­ers in liq­ui­dat­ing aged-inventory faster and cheaper than auc­tions. After hon­ing the busi­ness model and spend­ing nearly 2 years in devel­op­ment, White is ready to bring to the main­stream. “Most deal­ers spend an aver­age of $250 to sell a vehi­cle at local auc­tion, and with no guar­an­tee of even mak­ing a profit. deliv­ers the “ready-to-buy” shop­pers that deal­ers need to make a more lucra­tive sale,” states White.

By part­ner­ing with, deal­ers can lessen the over­head costs and logis­ti­cal prob­lems asso­ci­ated with tra­di­tional auc­tions. And, with greater suc­cess, they can mar­ket slow mov­ing inven­tory sep­a­rately from front­line units with­out hurt­ing their bot­tom line. “I’ve spo­ken with hun­dreds of deal­ers over the course of 2 years that are over­whelm­ingly in sup­port of our ser­vice. It’s sim­ply a mat­ter of time, and we could become the dealer’s Swiss Army Knife for whole­sale liq­ui­da­tion. In plain terms, we help the con­sumer shop smarter and give auto deal­ers the best whole­sale value propo­si­tion in the indus­try, White summarizes. is a savings-minded vehi­cle shop­ping ser­vice that iden­ti­fies the best pre-owned deals online. Great prices on dealer over­stock and whole­sale units are always within reach, and the inno­v­a­tive Value Range Pric­ing® (an indus­try first) helps seri­ous car shop­pers locate and val­i­date the best deals online.

With a vast stock of whole­sale inven­tory that’s nearly three times larger than any dealer-to-dealer mar­ket­ing site, is also an excel­lent resource for deal­ers to locate whole­sale inven­tory. is part­nered with Car­fax, Black Book, Recy­cler, Vis­i­ture, AutoUSA, VivaS­treet and Cars­Di­rect among other industry-leading companies.’s founder, Derek White, was the orig­i­nal founder and vision­ary of real estate data giant and had the idea for while oper­at­ing a suc­cess­ful Inter­net auto deal­er­ship. Read the full arti­cle here. Learn more by vis­it­ing our web­site today!