KBB: Car Sales Still Strong in 2013

PR Newswire - February 13, 2013

Even though the sales pace is expect­ed to slow this year, automak­ers have demon­strat­ed that they can gen­er­ate sold prof­its, accord­ing to senior mar­ket ana­lyst Alec Gutier­rez of Kel­ley Blue Book.

Find out more about Gutier­rez’ fore­cast for the future.

New-vehi­cle sales are expect­ed to grow near­ly 6 per­cent in 2013 to 15.3 mil­lion units over­all, break­ing the three-year trend of dou­ble-dig­it sales growth that has per­sist­ed since 2010, accord­ing to Kel­ley Blue Book….

“Although the sales pace is expect­ed to slow this year, automak­ers have demon­strat­ed that they can gen­er­ate sol­id prof­its with sales at cur­rent lev­els, which is a strong indi­ca­tion that they will remain dis­ci­plined by con­tin­u­ing to match pro­duc­tion to meet demand,” said Alec Gutier­rez , senior mar­ket ana­lyst of auto­mo­tive insights for Kel­ley Blue Book .  “Sales growth won’t come eas­i­ly, espe­cial­ly con­sid­er­ing the chal­lenges fac­ing the indus­try in today’s econ­o­my.  While eco­nom­ic growth is expect­ed to arrive slow­ly in 2013, there are sev­er­al indi­ca­tions that point toward sol­id auto indus­try sales growth in the years ahead.”

Among the var­i­ous fac­tors con­tribut­ing to the ongo­ing recov­ery, Kel­ley Blue Book believes that pent-up demand, high used-vehi­cle val­ues, improv­ing cred­it avail­abil­i­ty and low inter­est rates all have played a direct role in the auto industry’s abil­i­ty to out­per­form the econ­o­my.  Each of these fac­tors has been crit­i­cal to-date and will con­tin­ue to dri­ve sales this year and beyond.

 

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