New KBB Accelerator Ad Program to Boost Sales

PR Newswire - January 28, 2013

The all-new Accel­er­a­tor pro­gram is now avail­able to help automak­ers cap­ture the atten­tion of in-mar­ket car shop­pers on Kel­ley Blue Book’s web­site.

Deal­ers and automak­ers will prof­it from con­sumer aid tool.

Accel­er­a­tor pro­vides a high-impact, engag­ing site event that com­mands atten­tion from the unde­cid­ed con­sumer and gen­er­ates sus­tain­able aware­ness through mul­ti­ple inte­grat­ed ad units, includ­ing a one-week exclu­sive adver­tis­ing place­ment on Kel­ley Blue Book’s KBB.com home page. This rare media oppor­tu­ni­ty to ‘own’ the adver­tise­ment oppor­tu­ni­ties on Kel­ley Blue Book’s home page and gar­ner atten­tion from KBB.com’s more than 14 mil­lion month­ly vis­i­tors also will help to blunt com­peti­tors on major site path­ways.

Kel­ley Blue Book’s all-new Accel­er­a­tor pro­gram inte­grates sev­er­al in-demand ad units, such as push­down, expand­able and side­kick ads, orches­trat­ing the expe­ri­ence with each ad unit ani­mat­ing and trig­ger­ing the oth­ers inde­pen­dent­ly and with­out inter­rup­tion. Adver­tis­ers also ben­e­fit from an immer­sive cross-plat­form takeover expe­ri­ence to reach Kel­ley Blue Book’s tech-savvy, on-the-go shop­pers.

 

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