Electric BMW ActiveE Buyers are Varied

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Green Car Reports - January 22, 2013

The writer set out to find out which cars were being traded in for the new electric BMW ActivE, and the results of his venture proved rather interesting.

Which vehicles were traded in for the electric BMW?

Of the more than 50 drivers who responded–some saying what car the ActiveE had supplanted, even if they didn’t actually trade it in–the list varied a lot.

Many ActiveE drivers came from the Mini E test, and had effectively swapped their electric Mini Cooper for the electric BMW, which is based on the 1-Series two-door sedan.

Beyond the Mini E, though, there were a number of sedans, even a wagon or two, from European brands (Audi, BMW, Saab, Volvo).

There was one Lincoln LS, the early-2000s attempt by Ford’s luxury brand to produce a mid-size luxury sport sedan. There was one Jeep Grand Cherokee.

There were a few Toyota Priuses, a Honda Civic Hybrid (for the HOV-lane sticker, its owner candidly admitted), a Mazda Miata, and a Subaru Outback Sport. There was even a motorcycle.

 

 

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