Digital Moments That Matter: Local, Mobile, Social

balingit_kate

You have a lim­ited num­ber of chances to meet, engage with, and win the trust of your prospec­tive cus­tomers online. These moments are crit­i­cal to bring­ing shop­pers to your lot, pro­vid­ing an opti­mal on-the-lot expe­ri­ence, and stay­ing con­nected to cus­tomers after they leave. Local, mobile, and social rep­re­sent the top-three dig­i­tal devel­op­ments that will help you suc­ceed in the moments that mat­ter in 2013.

Pre­sen­ter: Kate Balin­git, Google, Inc.

Sched­ule:
Feb­ru­ary 8, 2013         2:00 p.m. – 3:15 p.m.              Room W207
Feb­ru­ary 8, 2013         2:00 p.m. – 3:15 p.m.              Room W207
Feb­ru­ary 8, 2013         2:00 p.m. – 3:15 p.m.              Room W207

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