BMW Outsells Rival Mercedes in December

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Detroit News - January 6, 2013

Powered by the 5 Series car line, BMW AG topped rival Daimler AG’s Mercedes-Benz in luxury auto deliveries for the second consecutive year.

Find out what those winning numbers for December are.

BMW AG’s U.S. sales surged 39 percent in December, powered by the 5 Series car line, helping it top Daimler AG’s Mercedes-Benz in luxury auto deliveries for the second consecutive year.

December’s sales vaulted BMW past Mercedes, which held a 1,849-vehicle lead through November. BMW finished 2012 with 281,460 vehicles sold, topping Mercedes-Benz by 7,326. The two German automakers were vying to be the top luxury brand in the U.S. after outselling Lexus last year. Lexus was the top-selling luxury brand in the U.S. for 11 years until natural disasters in Asia curtailed vehicle production in 2011.

BMW’s U.S. sales rose 14 percent for 2012, the Munich-based automaker said last week. BMW also benefited from a 46 percent jump in X3 sport utility vehicle sales in December to 5,162. Deliveries of the SUV rose 27 percent for the year to 35,173.

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