2014 Concepts Unveiled at Detroit Auto Show


Herald Online - January 21, 2013

The 2013 North Amer­i­can Inter­na­tional Auto Show in Detroit is where the global auto­mo­tive com­mu­nity con­verges, 500 vehi­cles on dis­play from 40 automakers.

Get the facts on three 2014 con­cepts seen on the auto show floor.


An all-new Honda “Urban SUV Con­cept” vehi­cle made its world debut at the 2013 North Amer­i­can Inter­na­tional Auto Show (NAIAS) in Detroit. The dynamic and youth­ful con­cept hints at the styling direc­tion of an all-new small SUV slated to launch in Japan by the end of 2013, fol­lowed by the U.S. mar­ket in 2014.

“No one has had greater suc­cess with small cars than Honda, and this Urban SUV Con­cept will cre­ate new value in the grow­ing small-SUV seg­ment,” said John Mendel, exec­u­tive vice pres­i­dent of sales at Amer­i­can Honda. “With the con­tin­ued expan­sion of our North Amer­i­can man­u­fac­tur­ing oper­a­tions, we expect fuel-efficient and fun-to-drive ‘small’ cars to play a key role in meet­ing the needs of our cus­tomers in the U.S.”

The Urban SUV Con­cept is intended to pro­vide the basis for a fun-to-drive and fuel-efficient small SUV with aspi­ra­tional design, flex­i­ble pack­ag­ing and next-generation con­nec­tiv­ity tar­get­ing active lifestyle cus­tomers. The con­cept show­cases clean and sophis­ti­cated styling, dynamic char­ac­ter lines and a strong stance, with hid­den rear door han­dles giv­ing the SUV a coupe-like presence.


Sub­aru of Amer­ica, Inc. fea­tured the all-new 2014 Forester, the fourth gen­er­a­tion of its pop­u­lar all-wheel drive crossover SUV. The 2014 Forester debuts a bolder exte­rior design and roomier inte­rior, along with improved per­for­mance and higher fuel econ­omy across the line.  The five-passenger 2014 Sub­aru Forester is a total re-design of the acclaimed crossover SUV that’s built a strong rep­u­ta­tion for safety, per­for­mance, depend­abil­ity and ver­sa­til­ity. As with all pre­vi­ous Forester mod­els, the 2014 ver­sion comes stan­dard with Sub­aru Sym­met­ri­cal All-Wheel Drive, a dis­tinc­tion from com­pet­i­tive mod­els that come with front-wheel drive as stan­dard and offer all-wheel drive as an extra-cost option. The 2014 Forester will jump to the head of its seg­ment in all-wheel drive fuel econ­omy, with the 2.5i mod­els with the CVT achiev­ing manufacturer-estimated fuel econ­omy rat­ings of 24 mpg city / 32 mpg high­way / 27 mpg combined.


Hav­ing fin­ished 2012 with five-straight years of pre­mium seg­ment sales growth with its Gen­e­sis and Equus vehi­cle lines, Hyundai unveiled its design direc­tion for future pre­mium vehi­cles with its HCD-14 Gen­e­sis con­cept at the North Amer­i­can Inter­na­tional Auto Show.

“We’ve departed from indus­try con­ven­tion in many of our pre­mium prod­uct, mar­ket­ing, sales and ser­vice approaches, and it’s worked out pretty well, with Gen­e­sis and Equus now deliv­er­ing a nine per­cent retail mar­ket share in their pre­mium seg­ments, higher than the five per­cent retail share Hyundai brand achieves in the over­all indus­try,” said John Kraf­cik, pres­i­dent and CEO, Hyundai Motor Amer­ica. “This suc­cess paves the way for a new gen­er­a­tion of rear-wheel drive pre­mium prod­ucts. HCD-14 Gen­e­sis gives a hint of the design direc­tion we’ll be tak­ing, and an indi­ca­tion of the focus we’re plac­ing on dri­ving dynam­ics and technology.”