General Motors expects to have as many as 500,000 “electrified” vehicles on the road by 2017, says the maker’s global product czar, Senior Vice President Mary Barra.
Find out how GM plans to get there.
The automaker is steadily ramping up sales of various battery based vehicles, though demand has risen at a slower-than-expected pace for its Chevrolet Volt plug-in hybrid. Meanwhile, GM is expected to formally unveil its first pure battery-electric vehicle, or BEV, in more than a dozen years at the upcoming LA Auto Show.
The Chevy Spark EV will make its public debut at the LA Auto Show later this month.
General Motors will put its next plug-in hybrid, the Cadillac ELR, into production in 2013.
At the current pace, the executive said, GM is selling “over 50,000″ electrified vehicles annually.
“Plug-based solutions will play a significant role in our technology portfolio going forward” said Barra during a presentation of GM’s battery-electric strategy. While some of the new products under development will help GM meet government mandates, she stressed,”“we’re not building (them) to check a regulatory box.”