Who’s the Leader in U.S. Luxo Car Market?


Bloomberg News - October 3, 2012

Two Ger­man automak­ers [Mercedes-Benz and BMW] are vying to be the top-selling lux­ury auto brand in the U.S. after BMW out­sold Lexus last year.

Find out which one out­sold the other in September.

Mercedes-Benz, after a 7 per­cent sales gain in Sep­tem­ber, extended its lead over BMW to 5,221 deliv­er­ies after nine months in the race to be the No. 1 U.S. lux­ury auto brand.

Mer­cedes, helped by updated ver­sions of the C-Class com­pact sedan and GLK com­pact sport-utility vehi­cle, sold 23,156 vehi­cles in the U.S. last month, the automaker said yes­ter­day in a state­ment. BMW’s U.S. sales rose 0.1 per­cent to 21,761 in Sep­tem­ber com­pared with the same month a year earlier.

Mer­cedes U.S. sales through Sep­tem­ber rose 13 per­cent to 191,618, accord­ing to the Stuttgart, Germany-based automaker. BMW’s deliv­er­ies rose 4.9 per­cent to 186,397, the Munich-based automaker said yesterday.