Who’s the Leader in U.S. Luxo Car Market?


Bloomberg News - October 3, 2012

Two German automakers [Mercedes-Benz and BMW] are vying to be the top-selling luxury auto brand in the U.S. after BMW outsold Lexus last year.

Find out which one outsold the other in September.

Mercedes-Benz, after a 7 percent sales gain in September, extended its lead over BMW to 5,221 deliveries after nine months in the race to be the No. 1 U.S. luxury auto brand.

Mercedes, helped by updated versions of the C-Class compact sedan and GLK compact sport-utility vehicle, sold 23,156 vehicles in the U.S. last month, the automaker said yesterday in a statement. BMW’s U.S. sales rose 0.1 percent to 21,761 in September compared with the same month a year earlier.

Mercedes U.S. sales through September rose 13 percent to 191,618, according to the Stuttgart, Germany-based automaker. BMW’s deliveries rose 4.9 percent to 186,397, the Munich-based automaker said yesterday.