The 2013 Focus ST is the affordable performance car many have been waiting for – and began selling in the U.S. on August 21.
Find out how it’s doing and what Ford’s expectations are.
The [2013 Ford Focus ST] went on sale Aug. 21 and has sold 750 as of this week with 73% of them top-trim level ST3s, a $4,400 upgrade that includes heated Recaro performance seats, said Seema Bardwaj, North America ST brand manager.
The expectation is the ST will account for about 4% of Focus sales in the U.S., Bardwaj said.
The 2013 model has more power but uses 25% less fuel than the outgoing Focus ST, which was only sold in Europe.