Honda Gets Into the In-Dash App Race

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Wired - September 10, 2012

Honda introduces an updated HondaLink system on its 2013 Accord, hoping to outdo competitors like the Toyota Entune and Ford Sync AppLink.

Find out how Honda leapfrogs into the competition.

Honda is jumping into the in-dash app race with the introduction of an updated HondaLink system for 2013 Accord by partnering with Harman’s Aha Radio.

With HondaLink, NPR programming is on demand and drivers can skip backward to past programs on the fly. In this way, HondaLink is perfect for podcast junkies, since they don’t have to update their device to get fresh programs.

“We’ll use HondaLink as the center point for all of our connected car activities, and for infotainment Aha certainly makes sense,” [says Charles Koch, Honda’s manager of new business development]. “Future aspects of HondaLink will include safety and security and customer relationship management.”

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