New Ford Trucks Solve Weighty Problem - July 30, 2012

Before, truck buy­ers con­cen­trat­ed only on pay­load and tow­ing capac­i­ty. Not now.

The lat­est gen­er­a­tion of full-size trucks now offer high-tech, high-touch fea­tures you expect in a lux­u­ry car, but they still want per­for­mance. What is Ford adding to the mix to make it work?

The Detroit automak­er could take things are big step fur­ther when it launch­es the next gen­er­a­tion of what has been, for more than a quar­ter-cen­tu­ry, America’s best-sell­ing auto­mo­tive line. The upcom­ing remake of the F-Series will report­ed­ly make a major shift away from steel to alu­minum in a bid to shave as much as 700 pounds off the big truck’s hefty girth.



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