Accessories Sales = Big Profits

AutoUniversity - April 4, 2012

Every deal­er prin­ci­pal, gen­er­al man­ag­er, sales man­ag­er, parts and ser­vice man­ag­er would agree that acces­so­ry sales are an incred­i­ble source of gross prof­it, and more so than almost any­thing else sold in a deal­er­ship, every depart­ment can indi­vid­u­al­ly ben­e­fit from it. Unfor­tu­nate­ly, though, most deal­er­ships’ acces­so­ry sales are almost pure­ly inci­den­tal, in that a cus­tomer request­ed the addi­tion of an acces­so­ry rather than hav­ing it offered to him by the deal­er­ship.