KBB: Different Shopper Preferences Around the Corner?


New research from Kel­ley Blue Book (KBB) shows that 32% of respon­dents will look for more fuel-effi­cient vehi­cles if gas prices rise even 25 cents. And 64% of respon­dents say ris­ing gas prices already led them to con­sid­er vehi­cles that they wouldn’t have oth­er­wise.