Is Your Dealership Emotionally Tied To Newspaper Ads?
The market research data is clear. More and more car shoppers are going online to do search and research before going to the dealership.
See and hear the insights and precautions that Larry Gamache, Carfax’s Director of Communications, is saying about car buyers including used car shoppers are ending up on dealer Web sites as they search for their next car or truck. It is therefore, critical that these potential customers get to your dealership’s web site as early in the buying process as possible.
Everyone in the dealership is online or on their cell phone and so are the customers as they find their way to your store.
News You Need to Know
View All Automotive Digest staff and others in the auto industry were very sad to hear about the passing away of Art Spinella.
The president of CNW Research, based in Bandon, Oregon, died from congestive heart failure at the age of 68. Spinella has been well known in the auto industry for several years as an analyst tracking consumer car buying decisions and retail auto sales trends through CNW Research and its Retail Automotive Summary newsletter.
Spinella has been very much valued by colleagues in the industry – which has been well represented in how CNW Research content has been shared and cited in other industry reports – including Kontos Kommentary and Manheim Used Vehicle Value Index.
Here’s an overview of what Spinella has contributed to the auto industry and how much he’ll be missed.………
This is according to Hubert Hartmann, head of the A3 body shop at Ingolstadt, who describes the automated plant... “It is like a Swiss watch, with the same level of precision.” Audi is said to have the most modern factory floor of its kind, where a high level of automation has been married with many other advanced manufacturing technologies.
The result? Audi has realized a reduced demand for untrained workers -- while at the same time increasing their demand for more trained, more specialized workers.How Audi drives innovation on the automated body shop line illustrates how German manufacturing is moving forward. In fact, Germany remains the global leader in many manufacturing sectors, with automation as one of the main reasons why Germany posted a record trade surplus last year.
Read this article from a recent issue of the MIT Technology Review clearly outlines what we can expect to see in the production of vehicles in the next 5 years.____________________________________________________________________ If you are a “Big Picture” or Where are we going person- you going to love this report. .
This Report from Verizon is really really for you if you are involved or want to be think and deal with the bigger picture of what is going on with the Internet, energy, sustainability, and transportation. .
Actually, the report is worthy of your download, study, routing, discussion and extraction of the core predictions of where “things” are going. .
You & your management team will be inspired and informed by what the report has to say about sensors, networking, cloud computing, and the potential of for us all in not just these three areas for transformation of the automotive market but with all of the Internet of Things. .
If you don’t have an” Internet of Thing” [IoT] strategy, you should. This report covers what organizations are doing and gives some recommendations on how to get the most out of it. .
Download this “Must Read” report………
Upcoming Industry EventsView All
View All Automotive Finance Corporation (AFC), a business unit of KAR Auction Services (NYSE: KAR), has announced that Joe Keadle has been promoted to senior vice president of operations.
Keadle will report directly to John Hammer, AFC CEO and president.
In his new role, Keadle will oversee all field operational functions including branch operations, sales and training. He will
focus on developing, leading and coordinating AFC field operations while assuring the standardization of all operating
practices and procedures and will be instrumental in leading AFC’s growth initiatives.
Keadle joined AFC in 2010 as regional manager and in 2011 was promoted to vice president of operations for the west
Keadle has more than 20 years of experience and has held a wide variety of positions in the financial services and
automotive industries. Prior to joining AFC, he served in a variety of roles for a multi-franchise dealership group including
business manager, new car sales manager and used car sales manager. Later he was with Wachovia Bank in Charleston,
South Carolina where he developed and managed dealer relationships and was the national floor plan development
manager at New South Federal Savings Bank. He holds a bachelor’s of science degree from the College of Charleston.
Follow The Leaders
Andy Crews of AutoFair Honda in Manchester, NH, was selected from among an elite group of U.S. dealers recognized at the ceremony. Tim Russi, president of Auto Finance at Ally, and Mark Ellis, senior vice president of corporate sales for TIME, announced the winner and finalists during the convention’s opening session.
As a New Hampshire dealer, Crews is president of Autofair Dealer Group in Manchester consisting of Honda, Hyundai, and Ford Franchises in Manchester.
With over 20 years of experience in the automotive industry, Crews, who is originally from Georgia, moved to New Hampshire to join AutoFair in 2006. He sits on the board of several non-profit groups: CareGivers, Easter Seals Veteran’s Count Club, and Manchester Dealers Charitable Foundation.
Crews serves on business association boards in Greater Manchester including the New Hampshire Automobile Dealers Association.
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