How Promising a Price Sells Cars
To understand how partnering with the dealer can actually work, see how Edmunds has sought to set car pricing with the dealer by giving consumers a certificate that they can take to the showroom floor to close the purchase.
Watch and hear an expert assessment from Seth Berkowitz, President & COO, Edmunds
News You Need to Know
All of Today's News Now you can learn much –Get this White Paper ASAP --A Guide to Data-Driven Marketing for the Automotive Industry.
31-page guide contains useful trends, strategies & technologies to dealers & OEM marketers to grow auto sales pipeline and business exponentially.
GET MORE DETAILS _________________________________________________________ Carfax has launched another online car shopping tool with a creative Carfax ad campaign. New ads unveil Carfax Used Car Listings designed to help find the right used car with the right history.GET MORE DETAILS & Watch the Very Cool New Commercial ______________________________________________________________
March ended much better than had been expected in CNW Research’s latest Retail Automotive Summary. Spinella’s March sales figure report saw volumes increase more than 50% over weather-impacted February.
Read more about Art Spinella’s analysis of used car market trends, including the role that sub-prime buyers are playing……..
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DealerRater, the world’s premier car dealer review web site, today announced it has appointed 30-year automotive industry executive Gary Tucker to the newly created position of Chief Executive Officer.
Mr. Tucker will be responsible for leading the company through its next phase of growth, building on DealerRater’s established leadership in the consumer review and content marketing disciplines. He will direct the company’s long-term growth strategy and lead the evaluation of any potential acquisitions.
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This is a current 2014 briefing from Brian Geitner, President of Next Gear Capital. Brian leads the strategic planning of NextGear Capital. He directs company synergies and facilitates implementation of the organization's customer-centric business model. As his responses indicate, Brian’s vision for NextGear Capital focuses on providing unequaled service, world-class technological tools and simple solutions for our dealer and auction customers.Q&A HIGHLIGHTS
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